The Marketing + Media department (specialized trade marketing) provides hagebau partners with individual marketing material covering all aspects of print media for example catalogues, special supplements, flyers and image brochures. “Gartenkatalog” (garden catalogue), “Fenster-Türen-Tore-Katalog” (windows, doors and gates catalogue), “Gartenjournal” (garden journal), “Dach-Katalog” (roof catalogue) and „Baustoffbuch“ (building materials book) are some examples for print products offered by the headquarters. Throughout the year newspaper inserts like the “Gartenstreubeilage” (garden insert) or the “Fachhandelsbeilage” (specialized trade insert) can be obtained. The Soltau experts also support hagebau partners in distributing these print products.

When it comes to planning an exhibition the Marketing + Media department supports hagebau traders in developing the best way of presenting their products and in creating a pleasant atmosphere for example by offering signposts, banners, stickers, floor displays and advertising material.
Moreover, in order to catch the customers’ eye even from a long distance, hagebau partners can be provided with flags, large scale posters, vehicle labelling or facade design.

The hagebau internet partner programme offers traders optimum support in creating an attractive web presence. Text or banner ads, video and audio podcasts as well as entertainment in the form of e-cards or newsletters are also part of an effective online marketing. Find more information:

The Marketing + Media staff also support hagebau partners in promoting events, for example store openings, anniversaries or spring festivals, they develop signposts and give aways and arrange campaigns like lotteries.